West Elm announces new interior design collaboration

Global design company West Elm, a portfolio brand of retailer Williams-Sonoma, Inc., has announced the debut of a new collaboration with acclaimed interior designer, Billy Cotton.

The 25-piece collection for the US market includes furniture, tableware, and decorative accessories, featuring Bennett Lights, Checkered Rug, Lacquered Coffee Table, and the Modular Curved Sofa.

“We’re so happy to present Billy’s first collection with West Elm,” says Day Kornbluth, President of West Elm. “He is a designer in the truest sense—obsessed with how beauty and function come together to improve our lives. We share a belief that great design is for everyone and are proud to partner in bringing these fantastic pieces to life.”

Billy Cotton states: “When the opportunity to work with West Elm came it was an immediate yes. I felt they were uniquely positioned to be able to bring fresh new American design to their broad customer base.

“We designed 25 pieces that people interact with daily. These very high-touch objects blend both beauty and practicality. From your bed to your cereal bowl and dining chairs, I am excited to see these objects in people’s homes.”

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