Hardwood furniture retailer Oak Furnitureland has announced the launch of its brand new sofa collections.
The retailer has unveiled eight new sofa ranges, alongside extending 13 of its existing collections to add to its expanding upholstery offering.
In addition to this, the brand has also launched a lifetime guarantee on sofa frames that will apply to all sofas, recliner armchairs, accent chairs, footstools and sofa beds.
To support the launch of its new sofa ranges, Oak Furnitureland will also be reformatting 53 of its UK showrooms to display some of the new sofa additions, creating an engaging shopping experience for customers to view and try out the new products.
Alex Fisher, Chief Executive of Oak Furnitureland commented: “Over the past year we’ve witnessed incredibly strong growth in demand for our sofas, and we are now committed to further accelerating our focus in this category as our strategy to cater for the whole home ramps up. We’re excited to bring the style, quality and value that we’re known for in cabinetry to sofas, with our biggest launch of stylish and affordable sofa ranges yet.
“As a business we’ve always strived to offer our customers premium quality furniture, made using responsibly sourced hardwood, at a price that reflects outstanding value for money. To further express confidence in the products we sell we’re also proud to introduce an industry leading lifetime frame guarantee.
“We fully recognise that the current climate is creating significant financial pressures for many of our shoppers, and therefore alongside maintaining our continued commitment to outstanding value, we are investing in new payment options, to help make our products even more accessible.”