Furniture repair specialist partners with Premier League football club

Aston Villa Football Club has announced a new partnership with furniture repairs and insurance specialist Homeserve Furniture Repairs Ltd.

Homeserve have recently been awarded the Express & Star Business of the Year for 2022 and James Lane, who founded the company in 2004, was named the Express & Star Business Person of the Year 2022.

Aston Villa Chief Commercial Officer Nicola Ibbetson said: “I am delighted that Aston Villa have partnered with a local company, helping us to strengthen our ties with the local community. Like Aston Villa, Homeserve have shown great ambition which has led them to be awarded Business of the Year, and we are excited to be working together as partners.”

Homeserve Furniture Repairs Ltd CEO James Lane said: “As a lifelong Aston Villa fan, watching games from the Holte End and now to be an official partner of the Villa is a dream come true, it’s absolutely awesome and I feel so proud. 

“The staff at the club have been very warm and welcoming, it’s been an absolute pleasure working with them and this is only the start of a long prosperous partnership between Aston Villa and Homeserve Furniture Repairs Ltd. It’s an exciting time for the season ahead with new signings and equally exciting plans in place for the growth of the company.”

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