Value retailer B&M has announced the appointment of Hounaïda Lasry to the Board of Directors.

Hounaïda Lasry is to be appointed, subject to shareholder approval, as a Non-Executive Director of the Company with effect from 22 September 2023 when she will also join the Remuneration and Nomination Committees.

Hounaïda is currently a Non-Executive Director at Britvic plc. Hounaïda had almost 30 years’ experience at Procter & Gamble across various sectors (Skin & Personal Care, Pet Food, Sanitary Pads, Diapers and Detergents) and geographies (Europe, Middle East, Africa and Asia).

In her final role, she had responsibility for a portfolio of five brands across Europe, backed by strong operational experience in leading business turnarounds and organization transformation.

From 2016 to 2021, Hounaïda was a Non-Executive Director on the Advisory Board of the Geneva School of Economics and Management.

Peter Bamford, Chairman, said: “I am delighted that Hounaïda has agreed to join the Board of B&M. She brings strong commercial international, and strategic instincts and the benefits of experience gained in a wide variety of challenging operational roles within the highly structured and developed consumer facing disciplines of Procter and Gamble. Hounaïda will enhance the diversity of experience and skills on our Board considerably.”