Preview: INDX Beds & Bedroom

With the INDX Beds & Bedroom Show taking place this month, we explored what visitors can expect to see.

Fresh from the recent INDX Furniture Show in January, which saw an increase of 60% in visitor numbers, the INDX Beds & Bedroom Show takes centre stage. Organised by buying group, Associated Independent Stores (AIS), the show features over 30 exhibitors and is located at Cranmore Park in Solihull.

Ahead of the two-day event, we explored what to expect from the show with many existing exhibitors set to introduce new ranges, which include Rauch, Harrison Spink’s, Millbrook, Willis & Gambier, Sleepeezee and Hypnos to name but a few. The event date itself has been specifically selected with buying cycles and product lead times in mind, and will also feature new AIS suppliers such as Staud, Bell & Stocchero, Mattsons Beds and Lifetime Kids, as well as a dedicated retail insights section for members and visitors.

Taking place from 25 – 26 April 2023, the show, curated by buyers, for buyers, covers all things beds-related from beds and mattresses, sofa beds and cabinetry. It provides an ideal platform for brands and suppliers to launch their latest ranges, as well as discover current market innovations. The opening day of the show is exclusive to AIS Members on 25 April, with day two, open to the general trade. Alongside the aforementioned exhibitors, other brands on show include Kaymed, Wiemann, Sealy, Silentnight, Airsprung, Mammoth, Sleepeezee and Sweet Dreams. Protect-A-Bed, Nectar, Highgrove Beds, Relyon and Furmanac are also in the line-up.

During the show, Mattsons Beds will be showcasing four models with joint agents Colin Boyce and James Leech looking forward to the event on the back of their successful INDX debut in January earlier this year, which also saw their debut introduction into the UK market. Mattsons Beds are committed to their UK expansion by attending the INDX Bed show, with both Colin and James excited to continue the brand exposure. ‘’It’s the perfect show to compare and contrast our products against the established bed brands in the industry. We look forward to welcoming all to the INDX show.”

Wiemann’s eye-catching new-for-2023 sliding and hinged VIP wardrobe range, Denver, will be on display at the show. Denver features a unique decking-style panel and is available in a range of best-selling finishes. Simon Hewitt, managing director of Wiemann’s sole agents for the UK and Ireland, Litmus Furniture, said: “Denver has already established itself as a best seller. We are looking forward to showing it off alongside our other market leading collections, including Cambridge, which is now available in popular new colourway sage green.”

For Sweet Dreams – and for spring 2023, they are delighted to offer a new promotion on their Raven, Gwen and Allegra Dreamworld beds to include two free drawers on double, king and super-king sizes. The beds feature a range of pocket sprung options 1000, 1500 and 3000 with an FSC certified base in a choice of three high quality fabrics offering two, four and ottoman storage. Further offers of an exclusive upholstered TV bed range and two exciting pocket promotions are to follow.

Royal warrant holders and award-winning bedmakers Hypnos are looking forward to attending the INDX April show as they showcase their handcrafted mattresses and beds to retail partners, including the naturally firmer Orthocare Collection. With expert firm support, thanks to Hypnos’ engineered ReActive™ pocket springs, the collection combines an optimum combination of breathable and sustainable fillings. Featuring cotton and British wool certified by the Responsible Wool Standard and the NBF award-winning plant-based layer of Himalayan allo, kapok and cotton, each layer wicks away moisture to encourage a naturally comfortable night’s sleep.

Following on from its success at The January Furniture Show, Highgrove will be unveiling a wide range of new and exclusive specifications at INDX. Celebrating its 21 Anniversary in 2023, Highgrove is now established as a major supplier to AIS Members with record year on year growth reported in recent years. In addition to Highgrove’s new and exclusive Eco AdvantEdge Pocket Spring system, new innovative covers and upholstery layers, ranging from Cool fibres to Copper infused latex and ChiroGel, will all be on show. Buyers attending can also take advantage of promotional offers and an extensive in-store display package tailored to their needs.

Show times

Tuesday 25 April 2023

08:30 – 17:00 (AIS only)

Wednesday 26 April 2023

08:30 – 16:00

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INDX Furniture: 20 – 22 June 2023

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