Mammoth unveils next-gen Comfort

Mike Hobson, Managing Director at Mammoth, shares an insight into its next generation Comfort collection take will be unveiled during the NBF Bed Show.

For the last decade Mammoth has built a reputation as a leader in health and wellbeing and the brand that brought Medical GradeÔ foam and PostureCellsÒ to the mattress market. Scientific testing, health award wins and an exclusive partnership with the Chartered Society of Physiotherapy have helped to demonstrate Mammoth’s commitment to innovation and pursuit of excellence.

“Mammoth isn’t a brand that rests on its laurels,” Mike said. “Instead, the team at Mammoth have continued to innovate and develop new technologies, which are ready to bring to the market for the first time this September at the Bed Show.”

In an all-new Comfort collection, Mammoth will showcase a product portfolio that builds on its market-leading technologies by adding a number of “exciting” new features and materials designed to enhance comfort and hygiene.

Among the headline features now available is the brand’s new IceClassÔ cool-touch fabric – a thermoregulating textile designed to optimise temperature and keep the skin comfortable through the night. “IceClassÔ fabric utilises a Dual Moisture Management system that equalises the hydration balance of the skin, preventing clamminess and ensuring that sleepers never feel too hot or cold,” Mike explained.

Another new feature to launch at the Bed Show is AirSpace – a cross-sectional air channel that sits between the comfort layers of the mattress on Mammoth’s first-ever pillow-top offering, the Altitude mattress.

Finally, Mammoth will debut it’s all-new Latex HyBlend mattress at the Bed Show. Combining Medical GradeÔ foam, pocket springs and a newly created Medical GradeÔ latex layer, the HyBlend is a “sumptuous, breathable and pressure-relieving mattress that needs to be experienced to be believed,” as Mike says.

“Mammoth made its name in bringing new ideas, new materials and a new approach to the sleep space. And we’ve continued to stay ahead of the curve by carrying out more research, testing and prototyping as we explore the science of comfort.

“I’m massively excited to be revealing the all-new Comfort collection this September at the Bed Show because I know we have put together a product range that will genuinely make a difference to people’s sleep – helping them live healthier, happier lives.”

The Bed Show will also feature Mammoth’s recently launched Active mattress and a new online-only collection, Mammoth Essentials, which is designed to make Mammoth’s health technologies accessible to all.

Visit Stand A20 at the Bed Show.

www.mammothcomfort.com

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