Independent celebrates first instore ‘Influencer Event’

Independent furniture retailer Choice Furniture Superstore (CFS) is celebrating a successful ‘Influencer Event’ at its store in Leicester.

CFS recently held the event, which included a lineup of influencers and industry experts, who shared their insights and experiences with visiting guests.

From fashion bloggers and beauty gurus to lifestyle influencers and interior designers, the event provided a unique knowledge-sharing opportunity.

The event also provided ample networking opportunities, allowing attendees to connect with like-minded individuals and forge valuable relationships within the industry.

Commenting on the event, Bilal Alimahomed, Co-Founder at CFS and HUMZ, a newly established wholesale operation, said: “We ran this event to give our local customers and loyal followers an insight of what we are doing new and what we have in the pipeline.

“We wanted to give our customers and influencers ample networking opportunities which allowed attendees to connect with like-minded people and get more comfortable with the CFS brand.

“It was an amazing experience and was a lot busier than I originally expected. We had many influencers and industry experts attend. We had arranged canopy snacks and drinks along with a DJ and magician to add a little bit of fun and entertainment to the evening.

“Ultimately, we wanted to create exposure across social media to boost our followings and get a good online community and so far, the results have been really good. We’ll be doing many more of these events in the future following this initial success.”

At the beginning of the year, CFS celebrated achieving a significant customer service milestone, surpassing the 10,000 customer reviews milestone on Trustpilot. The company has scored a 4.9 out of 5 on the platform where it receives regular positive reviews.

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