Bridging the bed design gap

Italian bed manufacturer Novaluna talks about the upcoming Salone del Mobile 2024 and how their new wave of bed designs bridges the gap between traditional and contemporary.

“We are very excited for Salone del Mobile 2024, and for showing retailers and designers all over the world, just what we can do,” says the brand ahead of the upcoming exhibition.

The Milan Expo this year will be a special edition for Novaluna. After riding the challenging times of the pandemic and the tumultuous period after, Novaluna is now emerging stronger than ever.

With 11 beautiful bed models staged with their own new cabinetry lines and another strong stand design, it is believed that this exhibition will be the best yet for the bed brand.

It is the company’s expertise in all elements of furniture that has seen them grow stronger over the recent years. With manufacturing of unlimited capacity, in the upholstery mecca that is the Matera-Motescaglioso region of Southern Italy, the company has a team of skilled craftsmen and women who put their all into making the artisan handcrafted beds they are hailed for.

Owners of the F.lli Cornacchia manufacturing business, who supply all the wood frames for many worldwide sofa brands, the management team of Novaluna are strongly regarded as experts in the furniture field.

Partnered with Bluebird Agents & Consultants for the UK/IRl market, both teams are confident that Novaluna’s entrance into the UK will bring a new wave of bed designs that the market needs.

Katie Marshall, Director of Bluebird Agents says: “At Bluebird our experience has mostly been based in Sofa Upholstery and we acknowledge that the bed market is sometimes considered a slightly separate entity in the UK. However, Novaluna bridge a wonderful gap between the traditional views of bed design and contemporary pieces of furniture to be proud of.”

It is worth noting however that the team in Italy don’t just make pieces of furniture, it is a much more considered design than that – it is a member of the family, a companion, a resting place in life. Each bed model has intricate detail in upholstery, fabric and leather contrasts and leg and frame options which allow the consumer to model a design specific to their desires.

Choices of one motion and two motion storage, Electric models and slimline ranges all mean that we can cater to any needs both in functionality and looks. Katie adds: “The wonderful thing about Novaluna beds is that the functionality that one often needs in their bed, for example storage in times when we often don’t have enough, doesn’t compromise on the beautiful Italian Design and Form we come to expect from their beds.”

“We very much look forward to seeing bedroom staging from Novaluna sitting alongside the more traditional solutions often seen in stores. For those retailers who would like to show our models, we look forward to supporting them in any way we can.”

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