Bensons for Beds join Virtualstock to boost dropship online sales

Dropshipping SaaS platform Virtualstock has been selected as Bensons for Beds new technology partner.

The Virtualstock platform will be used to enhance Bensons for Beds dropship capabilities and provide a richer shopping experience for its customers by expanding its online product range – offering more choice to new and existing customers at a time when consumer preference is increasingly turning towards internet shopping.

Migrating to the new platform will also help to streamline the retailer’s operations; buying stock at the exact moment customers purchase it, reducing surplus stock and warehouse space.

Gavin Chappell, Chief Operating Officer at Bensons for Beds commented: “Understanding the evolving needs of our shoppers is key to us continuing to grow our online sales and profitability, whilst also ensuring a better buying experience for our customers. We are confident that our partnership with Virtualstock will empower us to increase profitability by reducing operational costs through real-time supply chain visibility.

“Additionally, it will enable us to expand our online product range through trusted dropship suppliers. Combined with our recent acquisition of eveSleep, this positions us to provide customers with more high- quality sleep solutions at competitive prices than ever before.”

Ed Bradley, CEO of Virtualstock concluded: “We are very excited to announce our partnership with Bensons for Beds. This collaboration enhances the control and visibility of stock and orders, and offers expanded choices for Bensons for Beds and their customers.

“This decision aligns seamlessly with Bensons for Beds' broader plan to develop their online sales channels in 2024 and beyond, with Virtualstock contributing to the growth of ecommerce operations and overall profitability.”

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