Parador, a global leader in premium flooring solutions since 1977, proudly announces the launch of its comprehensive trade-focused digital platform.

This strategic expansion delivers a purpose-built platform designed specifically for architects, interior designers, and contractors across the commercial sphere seeking streamlined access to Parador’s flooring innovations.

The new professional portal transforms how trade partners engage with Parador’s offerings through exclusive trade resources, personalised account management, comprehensive product insights and direct support access.

This digital investment reinforces Parador’s strategic focus on commercial and contract sectors, responding to increasing demand for the brand’s innovative flooring solutions across diverse professional applications.

“Our new professional platform represents more than just a website enhancement, it’s the digital cornerstone of our commitment to trade excellence,” said CEO of Parador, Neel Bradham. “By creating a dedicated digital environment that addresses the specific needs of our professional partners, we’re enabling seamless collaboration and empowering exceptional project outcomes.”