National bed retailer Bensons for Beds has announced the launch of its new and improved Simply by Bensons collection, aiming to give consumers even better value-for-money options.
The Simply by Bensons range, which includes a five-year guarantee on all mattresses, now includes five carefully curated mattresses, all handmade in the UK in the brand’s kitemark-accredited Cambridgeshire factory.
“Each mattress is designed to provide excellent comfort and support at an affordable price,” Bensons said. “A variety of materials have been used to ensure that the Simply range caters for all key sleep needs and preferences including options for additional support, the use of natural materials, memory foam, an all-foam rolled mattress, and a pillowtop mattress at the top end of the range. There is also a range of Simply by Bensons divan sets, a divan base and a pillow in the range.”
The Simply By Bensons mattress features include:
- Pocket Springs: Every mattress (except the rolled foam option) contains pocket springs rather than traditional open-coil designs for superior body-contouring support.
- Sustainable & Recycled Fillings: The collection incorporates Truecomfort fillings, made from 75% recycled PET plastic, equating to over 100 plastic bottles repurposed per double mattress.
- Luxurious Sleep Surfaces: Mattress fabrics feature a minimum of 36% recycled polyester, offering a soft-touch finish in fresh, modern designs.
- Pillowtop Comfort: The Simply Memory Foam Pillowtop Mattress includes memory foam, providing extra cushioning and enhanced pressure relief.
- Easy-Care Convenience: All mattresses are no turn, and rotate-only for effortless maintenance.
In addition to the mattresses, the Simply Divan Bases are designed for both comfort and functionality. Available in Cool Grey and Dune Beige, these bases offer a selection of storage options, from a standard no-drawer base to two-drawer, four-drawer, and 2+2 drawer configurations. For maximum space saving, the full end-opening ottoman provides a deep storage solution.
Rachel Marshall, Brand Marketing Manager commented: “We studied customer feedback and undertook extensive research to ensure that our new products in the Simply By Bensons range meets customer expectations, and to make it truly accessible for all budgets. By incorporating pocket springs, recycled materials, and upgrading fabrics, this range redefines value, offering exceptional comfort at unbeatable prices.”