British furniture-makers Arlo & Jacob has announced plans to open a new showroom in West London.

Set to officially open this month, the new showroom is situated in Chiswick and marks the brand’s 14th location and the eighth store in just two years.

Acquired five years ago by husband-and-wife team Mark and Julie Smith, Arlo & Jacob has grown steadily by building on long-standing industry relationships and the expertise of a skilled manufacturing team – some of whom have worked with the founders for over 25 years.

This includes the Group’s CEO, Lisa Broad, who has worked alongside the owners since day one.

“We built the brand gradually with a team that truly believed in it,” says Mark Smith. “Everyone just mucks in – and that’s been our biggest strength.

“Owning our manufacturing means we control quality from start to finish. It lets us innovate quickly, support British jobs, and deliver exactly what customers want.”

Julie Smith added: “Our slow, considered showrooms are designed with complete attention to harmony. Every room set tells a story, and every material is placed with intention. That’s what people feel when they walk in.”

The Chiswick store, which opens on 26 September 2025, will showcase Arlo’s full sofa and armchair collection, with new product categories planned for later this year to extend the brand’s offering into more rooms of the home.