Norwich-based department store retailer Jarrolds has reported a growth in sales as turnover climbed towards £30m.

According to its latest filed accounts for the year ended 26 January 2025, total sales rose 4.5% to £27.4m from £26.2m in 2024.

Pre-tax profit resulted at £962,000, improving from its loss of £1.1m recorded the previous year.

Stated within its report, the retailer said: “Whilst turnover has increased, inflationary pressure on margins, employment costs and overheads has resulted in a reported operating loss (prior to interest), albeit at a lower level to the prior year.

“While the financial period has been testing, shareholder funds have remained consistent at around £33m. Following a wider group re-organisation in the prior period, the company no longer undertakes property, training or business service related activities; which are undertaken by fellow subsidiaries.

“The directors anticipate that the company will continue its existing activities in a consistent and measured manner, while looking to leverage the retail brand. In line with this strategy, the company acquired Yawn Marketing Limited in March 2024 which strengthens the capability of the company’s existing marketing function.”